ENG4: Delivering Great Employee Experience With Cutting-Edge Communications

Delivering Great Employee Experience With Cutting-Edge Communications

Event Link
Thursday 06 October
11:00 AM – 12:00 PM

In today’s global economy, employee communication is quickly becoming an important asset and business driver for companies. Keith Kitani will share how employee demands and employer expectations are requiring organizations to take an innovative and strategic approach to communicating with their workforces. Then, Rosemary Arriada-Keiper will share how Adobe puts innovative communication approaches and technologies into practice with its own people, to create a connection with employees across the world. You’ll learn how you can reimagine your workforce communication strategy and implement engaging techniques to drive business results.


Rosemary Arriada-Keiper

Senior Director, Global Benefits
Adobe Systems


photo of Rosemary Arriada-Keiper
Rosemary Arriada-Keiper

Rosemary Arriada-Keiper is senior director of Global Benefits for Adobe Systems. She has had global responsibility for compensation, benefits, mobility and vendor partners. Arriada-Keiper has been with Adobe for 17 years, allowing her the opportunity to experience a number of different functions, including finance, business partnering and operations.

Keith Kitani

Co-Founder & CEO


photo of Keith Kitani
Keith Kitani

Keith is CEO and co-founder of GuideSpark, and brings over 20 years of digital communications and eLearning expertise to creating, building and leading GuideSpark as it transforms workplace communications. Keith’s career has been focused on building companies that develop digital solutions to connect people and information. He and his co-founders created GuideSpark to bring technology and innovative content together in a way that transforms employee communications, leading GuideSpark into a team of nearly 300 professionals and serving 650 customers including 20 percent of the Fortune 500. Prior to founding GuideSpark in 2008, Keith served as Senior Director and Entrepreneur in Residence for Adobe where he led efforts on the company’s new SaaS business. In 1999, Keith co-founded Presedia, which developed eLearning and digital presentation solutions. Presedia was bought by MacroMedia in 2003 and Keith joined MacroMedia as VP, Project Management and Operations, where he managed a team and business that he grew into $50 million in annual revenue. Keith received his B.A. in Electrical Engineering and his M.B.A. from Stanford University.